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Eat’aliano

Task:

To launch Windsor’s newest Italian establishment, Eat’aliano.

Action:

Produce and execute a VIP and media launch event, along with a separate influencer dinner event to generate hype around the venue.

Result:

The launch event hosted over 170 guests, from local celebrities to food and media personalities, celebrity chefs and more.

The influencer dinner was extremely successful and included writers from A Chronicle of Gastronomy, Eat and Be Merry, Table to Paper, Where Magazine, The Australian Times Gourmet, The Plate Project, Daily Addict / Broadsheet, The Urban List, The Modern Connoisseur, The Ideas Library, JP & Melbs, Gastronomical Ramblings, Melbourne Girl, Forksake, I Eat Melbourne and more.

Since the events, the venue has experienced continued success and achieved further media exposure and a large increase in table bookings.

Date: September 23, 2017
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